Saturday, June 27, 2009
Friday, June 26, 2009
Thursday, June 25, 2009
Wednesday, June 24, 2009
Tuesday, June 23, 2009
Monday, June 22, 2009
Thursday, June 18, 2009
Smoking Pleasure
Label:
Campaign
If a pleasure can kill, the most famous activity about that is smoking. From smoking haters perspective, smoking is an evil habit wich drive you to death quickly. Is it true? Probably, but who can guarantee if not smoking will make you live longer? It just a gimmic of non smoking that make smoker life become heavier. Don't smoke here, don't smoke there, ..blah.. blah..
If a pleasure can kill, just pick to be a smoker. Its worthed!!
If a pleasure can kill, just pick to be a smoker. Its worthed!!
Thursday, June 4, 2009
Confident - Wismilak Diplomat TV Commercial
Label:
Commercial,
Wismilak
About certainty, absolut, convicted. This commercial told us not to doubt. Confident on what we do. Wismilak Diplomat it self is the top brand from Wismilak.
Warior, Hero - Bentoel Biru TV Commercial
Label:
Bentoel,
Commercial
Nationalism, pride, and proud to be member of this Nation. That is what this commercial wanna say.
Wayang - Wismilak Slim TV Commercial
Label:
Commercial,
Wismilak
This commercial stroryline is simple. Don't fight, cause anything can be simplyfied. Feels light. Wismilak slim it self is one of kretek cigarette non filter which is slim and lighter.
Tuesday, June 2, 2009
Monday, June 1, 2009
Gudang Garam International
Label:
Cigarettes,
Gudang Garam
Gudang Garam International is one of the most famous cigarettes brand in Indonesia.
Price : Rp 7500/pack (12 sticks)
or about US$ 0.75
Price : Rp 7500/pack (12 sticks)
or about US$ 0.75
Job Seeker : Gudang Garam Merah TV Commercial
Label:
Commercial,
Gudang Garam
Bring humor into adv. Its one of Gudang Garam Merah's jobseeker series TV commercial. The story is about a villager whose got job because the employer and the villager have same language dialec. Same hometown. Succes coused by luck.
Cigarettes Distribution
Label:
Distribution,
Marketing
Just like another consumer goods, distribution is very important on maximizing advertising effect. Very good marketing concept will not end up on maximum sales if distribution process misserable. Delayed and unreach outlet are usual problem on distribution that effect sales volume directly. Not all customer is loyal customer. Many of them prefer buy another brand which is available than finding another outlet to buy their favorite brand. If this typical customer is about 10%, not surprise if good marketing concept just drive customer buying another brand.
Buktikan Merahmu : Gudang Garam Merah TV Commercial
Label:
Commercial,
Gudang Garam
Basic concept of this ads is brave to do something good. The story line is simple, just a young person whose give his seat to old lady. Btw, we have to be brave for being good sometimes.
Bentoel Sejati TV Commercial
Label:
Bentoel,
Commercial
Basic concept of Bentoel Sejati campaign is proud to be whatever you are. Proud on whatever positif act you do. Since Bentoel sejati target is medium - low class smoker, the ads directly shoot on their market effectively.